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Strategic Management and Competitive Advantage: Concepts and Cases, 6th Edition by Jay B. Barney and William S. Hesterly is a definitive guide to understanding and implementing strategic management principles in real-world business contexts. This edition focuses on delivering only the most critical concepts to help readers analyze actual business scenarios effectively. With streamlined content, each chapter is concise yet comprehensive, emphasizing practical application through real-world examples and case studies.

 

The 6th edition has been updated with new discussions, cases, and frameworks reflecting the latest in strategic management. It is structured into three main parts: The Tools of Strategic Analysis, Business-Level Strategies, and Corporate Strategies, covering key topics such as cost leadership, product differentiation, corporate diversification, strategic alliances, and mergers. These chapters are designed to equip readers with the necessary tools for competitive advantage in dynamic business environments.

 

About the Authors

 

  • Jay B. Barney is a distinguished professor of management and a pioneer in the field of resource-based strategic analysis. His contributions have been widely recognized in academia and the corporate world, shaping the study and practice of strategic management.

 

  • William S. Hesterly is a respected scholar and author in the areas of strategic management and entrepreneurship. He has published extensively and is known for his engaging teaching style and practical insights.

 

Key Features

 

  • Real-world cases that link theory to practice.

 

  • Concise chapters focusing on essential concepts.

 

  • Updated strategic management models and tools.

 

Get your digital copy today and save up to 80% at Ebookworm!

Strategic Management and Competitive Advantage: Concepts and Cases 6th Edition

$109.99 Regular Price
$31.90Sale Price
  • Authors: Jay B. Barney, William S. Hesterly
  • Publisher: Pearson
  • Format: PDF eBook
  • Edition: 6th
  • ISBN-10: 0134741145
  • ISBN-13: 9780134741147
  • Publication Year: 2020

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