Strategic Management: A Competitive Advantage Approach 17th Edition
Strategic Management, authored by Fred R. David, Forest R. David, and Meredith E. David, offers a comprehensive and practical guide for mastering strategic management. This textbook integrates critical business concepts with actionable strategies, making it an essential resource for undergraduate and graduate courses. The 17th edition delivers advanced tools and exercises to help students develop and implement sustainable competitive strategies in the modern business environment.
The book stands out for its in-depth focus on business ethics, social responsibility, global operations, and sustainability. Updated with the latest research and real-world examples, it equips readers with the skills needed to create impactful strategic plans. It has been adopted by over 500 colleges and universities worldwide for its robust approach and extensive case studies.
About the Authors:
- Fred R. David is an expert in strategic management, with numerous publications in this field.
- Forest R. David brings a dynamic perspective to strategic concepts, with experience in management and consulting.
- Meredith E. David adds expertise in organizational strategy and ethics, providing a rounded understanding of the subject.
Key Features:
- Provides comprehensive coverage of strategic management concepts and cases.
- Includes tools for skill development through hands-on exercises.
- Addresses emerging trends like global operations and corporate sustainability.
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Strategic Management: A Competitive Advantage Approach 17th Edition
Details
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- Authors: Fred R. David, Forest R. David, Meredith E. David
- Publisher: Pearson
- Format: PDF
- ISBN-10: 0135203694
- ISBN-13: 9780135203699
- Edition: 17th Edition
- Year: 2020