Detailed Description:
 
Snapshots: An Introduction to Tourism (6th Canadian Edition) is a comprehensive guide to the dynamic field of tourism. Authored by Norma Polovitz Nickerson, Paula Kerr, and William C. Murray, this book provides an in-depth exploration of the principles, practices, and impacts of tourism across Canada and beyond. It covers essential topics such as the history of tourism, travel motivation, tourism planning, and sustainable practices, all while incorporating real-world case studies and data to illustrate key concepts.
 
This updated edition emphasizes the latest trends and challenges in tourism, including digital transformations, economic considerations, and environmental stewardship. It is designed to engage students with its approachable tone, interactive exercises, and visually appealing layout, making it an invaluable resource for students, educators, and industry professionals.
 
About the Authors:
 
Norma Polovitz Nickerson is a renowned academic in tourism studies, with extensive research and teaching experience focusing on sustainable tourism and visitor behavior.
 
Paula Kerr brings her expertise in tourism marketing and management, contributing practical insights into the industry's operational aspects.
 
William C. Murray is a seasoned professional with a deep understanding of tourism planning and economic development, adding depth to this textbook.
 
Together, the authors have crafted a resource that balances academic rigor with practical applications, suitable for both introductory courses and advanced study.
 
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